Top Personalization Apps in Netherlands Q2 2025

In the second quarter of 2025, the personalization app market in the Netherlands showcased notable trends across the top five applications on the unified platform. Data from Sensor Tower provides insights into weekly downloads, revenue, and active users.

ThemeKit - Themes & Widgets saw a significant increase in weekly revenue, starting at approximately $18 and reaching around $65 by the end of June. Downloads peaked mid-April at 7.2K, while weekly active users grew steadily, peaking at about 19K.

Zedge™ Wallpapers & Ringtones experienced consistent weekly revenue, growing to around $863 by the end of the quarter. Downloads remained stable, fluctuating around 2.5K, while active users peaked at over 38K in mid-May.

Yandex Browser with Protect focused on downloads and active user metrics, with downloads peaking at 2.5K in late April. Active users reached a high of over 23K in early May before a gradual decline.

WidgetKit-OS18 Themes & Icons noted a varied revenue pattern, peaking at $55 in late June. Downloads rose to 2.3K by the quarter's end, while active users showed a steady increase, reaching nearly 2K in June.

Finally, Themes - Wallpapers & Widgets showed a remarkable revenue growth from $31 to $93 by the end of June. Downloads surged to over 3K, with active users peaking at around 24K in early June.

These trends highlight the dynamic nature of the personalization app market in the Netherlands. For more detailed insights, visit Sensor Tower's platform.